North American travellers are becoming more discerning about their travel experiences and are starting to want more than just a photo of the Eiffel Tower, Rome's Coliseum or the Tower of London. According to trends experienced by Flight Centre, the following travel experiences are becoming increasingly popular.

• Cruising: Where in the world can you ice-skate around a sun-drenched Caribbean island? Go rock-climbing high above the rooftops of Venice? Or relax in a soothing spa in the middle of a tropical rainforest?

Cruising has regained much of its lustre and is no longer considered a stuffy holiday. Many families are now taking advantage of the all-inclusive nature of a cruise holiday as the best way to see the world and have all the creature comforts available to them.

• Community Project Travel: This new trend allows travellers to experience a country's main tourism attractions while giving back to the community by getting involved in such projects as building schools, constructing playgrounds for orphaned children to creating footbridge access to remote villages, or building a reservoir.